Harness the Power of the Internet in Your Interior Design Business
Blogs, tweets, lenses, hubs, YouTube, keywords, Twitter, Facebook. . . oh my goodness!?
What happened to the good old days of yellow pages, postcards and Chamber of Commerce meetings? Today, things are changing and they’re changing FAST!
Are you feeling overwhelmed? I understand and I can hear it already (because I’ve said it too), “There’s just so much to do, learn and know. Who has the time to figure it all out?”
The good news is you don’t have to. As a matter of fact, not everyone needs to market their interior design business online. Here’s a good barometer to help you decide -
If you haven’t gotten started online yet, you may wonder what all the fuss is about. If you need some help as to why use the internet to market your business, take a look at a few of the fantastic reasons below, which are HUGE!
Internet marketing can easily -
1. Reduce your expenses, marketing budget and cost per sale = save mo:ney, more profit per sale, more in your pocket.
2. Increase your credibility (when done right) = more sales, sales are easier to close.
3. Increase your resources and the products you offer your clients = sets you apart from other designers, get to be more creative and do more of what you want.
4. Builds your client list and gets you NEW business, like NEVER BEFORE = more sales, can pick and choose your clients instead of the other way around.
4. Sell more and increase your bottom line = more clients, more sales, more profits.
5. Costs you next to NOTHING, yet most interior designers (70%) don’t have a clue (which spells O-P-P-O-R-T-U-N-I-T-Y for you) on how to harness the power of the internet in their business (even on a small scale) = Better clients, bigger budgets, more of the fun projects for you.
Using the internet as a sales and marketing tool is the way the design business is going. And more so in the next 12 months than in all previous years! Remember, a few short years ago? Internet marketing meant having a website, and maybe sending a few emails to customers here and there.
Websites were often homegrown and amateur-looking, or cost thousands of dollars to get. This is not what internet marketing means today! Stay tuned. We’re going to break it down for you step by step and make it easy for you to implement it into your design business. . .