If there's such a thing as writer’s block... there’s GOT to be what's called 'blogger’s block' too! Unfortunately, you may already know the feeling… intimately.
Do you ever have times when you just can’t write a single word?! Either everything is all jumbled up inside your head or you're drawing a big fat blank. So, what do you do? I’ve written down a few strategies I've used to help me get past “blogger’s block”.
1. Visit other blogs. Go poke around on some other interior Read more [...]
Have fun with this!
Nothing is more fun and festive than a contest. And, what a great way to help your site visitors and customers take action! Think about it… everyone likes the idea of winning something. But how in the world, as an interior designer, could you pull that off? Would you have to give something big away to each and every person? Read below for ideas on hosting an action-packed seasonal marketing contest.
1. The absolute best way to insure that your site visitors take action and Read more [...]
What Do Your Clients Want this Holiday Season?
Seasonal Marketing... hmm, what exactly is ‘seasonal marketing’? Ok, so it may seem obvious, but stay with me here. The term ‘seasonal marketing’ doesn’t have to mean just your typical winter holiday season – like Christmas, Thanksgiving and Halloween. It can also mean other holidays throughout the year as well as certain ‘seasons’ within your niche in the design industry.
For instance, if you have a business that sells outdoor furniture, Read more [...]
Get High Seasonal Sales Using Video!
Some interior designers have been reluctant to jump on the video marketing bandwagon… but the fact is, video is becoming ever more popular day by day online. You may as well jump right in (the water’s warm) and get started. And what better time could there be than during a special seasonal promotion?
1. Why Use Video? If you’re giving away physical prizes and services in your seasonal marketing promotions, video is a fabulous way to show them off! Video Read more [...]
So the holidays are speeding towards us at 90 mph and they're right around the corner! Egads! Are you ready? Are you taking part in the holiday spending frenzy (professionally though not personally.) I certainly hope so!
Millions of consumers spend and spend and spend and decorate and entertain and party like there's no tomorrow during the holidays (and I'm not talking about just the Christmas season... I'm talking ALL YEAR ROUND)! Smart businesses know the best time to capitalize on consumer Read more [...]
So you want to increase clients and build your interior design business. Are you sure? If so, you’ll need to make marketing a priority. Typically, interior designers have special skills and talents that make them perfect candidates for what I like to call “in-person marketing” and turning their social contacts into new clients.
1. Networking - One of the things that many designers do naturally is talk about their interior design business. Lots of people are interested in the latest interior Read more [...]
We’ve all heard it before when it comes to goal setting - “If you don’t know where you’re going, how will you know how to get there?”
In order to be successful in your interior design business, you’ll need to sit down and carve out some time to do some planning. Otherwise you’ll try to do too many things at once, you’ll get confused, frustrated and waste time on things that don’t bring in revenue.
For overall balance to your life, there are 3 plans you’ll want to create Read more [...]
Blogging software such as Word Press and Blogspot were specifically designed to be simple to use (Yay! Good news for those who want an interior design blog but don’t have one yet). There are two very distinctive factors to consider when deciding on a blogging software. Getting set up properly and learning to use the software.
Ask anyone who’s ever tried to set up their own interior design blog using any of the so-called ‘easy’ blogging platforms (WordPress.com, Blogspot, Blogger) and I’m Read more [...]
Have you seen the Meryl Streep movie, “Julie & Julia”? Did you realize it’s based on a blog! You’ve probably noticed all the recent attention lately that Social Networking has been getting? It’s in the news, on TV, in print, in movies! You just can’t seem to get away from it!
Today, there are many ways to market your interior design business online, but don’t worry, you don’t have to become proficient with every single way that’s out there. Thank goodness, that would be so Read more [...]
Starting an interior design blog is a lot like buying a house. You choose the neighborhood, number of bedrooms, style, colors, fixtures and finishes. Then you move in and get everything set up just the way you like it. And… after you’ve gotten settled, you’ll need to maintain your house, cut the lawn, repair any plumbing leaks, keep it clean, etc.
The same is true for a blog. You’ll decide on what platform, server, colors, layout, plug-ins, pages etc. Think of that part as moving in to Read more [...]
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